David Hieatt, Hiut Denim, Keynote speakerQuote: “It’s your job to make your ideas happen. No one else will.”
Tip: Fail fast. If something doesn’t work, kill it quickly and try something else.
Dennis Bree & Dave Shaw – Twitter masterclassQuote: “Twitter is the live second screen.”
Tip: Plan for the ‘moment’ and be ready to act on it.
Diana Memic & Michael Complojer - Google+ masterclassQuote: “Everyone is posting into a noisy space.”
Tip: When posting, pause and clarify your goals.
Dan Spicer – Hootsuite masterclass
Quote: “Do one platform really well, not five badly.”
Tip: Empower your team and turn all staff into advocates for your brand on social media.
James Eder – Student Beans, Keynote
Quote: “Stop marketing and start mattering.” (I really liked this line!)
Tip: Face-to-face is costly, but incredibly valuable.
Michael Brackpool & Ben Hackett – Brandwatch masterclass
Quote: “Just because you have a larger haystack doesn’t mean you’ll find more needles.”