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Thursday, August 14, 2025

Election Day! (Cardiff Council by-election)

It's election day in the council by-election. Three late pieces of literature arrived yesterday. This included a fourth leaflet from Plaid Cymru - the only one I haven't been out delivering myself. 


A Labour postcard arrived with the post. It's monolingual. Honestly, I quite liked the minimalist approach on one side. 


The other side shows the Labour candidate in Blaenclydach Streey, which is where he lived as a child.  


The other leaflet we received was from the Green Party - a big double A4 spread. Cathy said they are trying to use up all the trees.

I have looked at the picture on the front several times and I can't decide if it's real or whether the crowd behind are photoshopped. I recognise the candidate but I don't know who the other people are.


It's a hung jury in our house about the next picture. I thought it was quite effective in trying to get across a message that people are planning to vote Green. Cathy thought it was "filler".


In a conversation online, a Green Party member told me that several Liberal Democrats joined the Greens after the Lib Dems entered their disastrous coalition with the Tories in 2010. That was their explanation for why so many Lib Dem tactics from 15 years ago are reappearing in Green campaign literature now. Like dodgy graphs. 


I would question whether putting another party in the lead on your election literature is a good thing. The Tories did something similar back in 2017 when they compared Jeremy Corbyn's chances to other "unlikely victories" like the Brexit Leave vote and Trump's first win. And of course, Corbyn forced a hung parliament in a much closer contest than most commentators expected.

We will find out whether it makes a difference tonight! 

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